Pricing

Your price depends on what you run

We price each business on how many members use the app, how much of the platform you use, and whether we are building the app too. Features aren't charged one by one.

What affects the price

A price in writing, usually the same week

Platform

You already have an app.

We run the system behind it: Cortex, our AI marketer, plus member messaging, reports you can ask questions in plain English, and your member data, connected to the app and tools you already use.

  • Keep your app, replace what runs it
  • We move you off your current platform
  • Your old system runs until the numbers match

App + Platform

You want the app built too.

We design and build your app for phone, tablet, TV, watch and web, and run the platform behind it. The team that builds it also runs it after launch.

  • We design and build the app
  • Phone, TV and watch from one build
  • The same team runs it after launch

Multi-brand

Several brands or regions.

For operators running more than one brand or territory. Each brand keeps its own members and its own data, under one contract and one team.

  • A separate space for each brand
  • A dedicated team assigned to you

What's included

All three options include the whole platform, Cortex included. They differ in what we build for you.

What is included in the Platform, App + Platform and Multi-brand options
What you getPlatformApp + PlatformMulti-brand
Cortex, the AI marketer: decides which members to message, what to say and when✓✓✓
Each Cortex decision logged with its reason, and exportable✓✓✓
Push, email, text and in-app messages✓✓✓
Pulse reports, including plain-English questions answered with a chart✓✓✓
Your member data, with a full copy any time✓✓✓
Video library, live classes and streaming✓✓✓
Your own branded app, designed and built—✓✓
TV apps for members' living rooms—✓✓
We run the move from your current platform✓✓✓
Staff logins, each limited to what that role needs✓✓✓
HIPAA agreement signed before work starts✓✓✓
Full security documentation for your teamOn requestOn request✓
A separate space for each brand——✓
A dedicated team assigned to you—✓✓

What affects the price

The four things that set your price

How many members use it

The platform fee is based on the members who use your app. Inactive accounts and staff logins don't count toward it.

How much of the platform you use

You can start with one part of the platform, such as messaging, or use all of it. How much you use is part of the price.

How you message members

Push and in-app messages cost nothing extra. Email and text go through your own accounts at the provider's rate, so you see that cost on your own bill.

What we build

This only applies if we are building your app. Most features already run in apps we've shipped, so the build cost goes to the parts that are specific to your brand.

What happens after you ask for a price

  1. A conversation

    Thirty minutes on how you run today, what is not working, and what you want your members to have.

  2. A price in writing

    A real number for your business and your scope, usually the same week. Health businesses get our HIPAA agreement and security documents at the same time.

  3. We build and move you over

    Our team moves your members, content and billing history, and keeps your old system running until everything matches. We give you the launch date before we start.

  4. After launch, we run it

    We host the app, update it and ship each app store release.

Tell us what you run and we'll send a price

We handle the migration · health data handled to HIPAA standards · your data stays yours
How we protect your data